2326 May 2024
My program
2326 May 2024
My program

Fashion show

RECOUTURE: A Journey of Care

PAMPAS x IRIKA 24

RECOUTURE: Care in Every Thread

With Pampas collection/show RECOUTURE, we aim to highlight how we can redefine fashion through the theme of CARE.

Through RECOUTURE, we seek to encourage a reassessment of what already exists, to reshape and genuinely care, and to use craftsmanship to tell a story.

RECOUTURE is a fusion of historical fabrics and innovative design, where AI has played a part in the creation process. This collection represents a bridge between tradition and the future of fashion.

The garments and accessories presented under RECOUTURE are created from deadstock as well as secondhand fabrics, clothes, and accessories. Beyond the display, we offer an immersive experience that combines visual effects, soundscapes, and elements in the room from previous exhibitors who have utilized the same space.

The fashion show is approximately 20 minutes long.

With contributions from Region Skåne.

Participants